Meet the Founders: A Passion for Preserving Heritage

Rashi Soni and Shaun Mottashaw, the visionary founders of Rudhvay, are driven by a deep commitment to celebrate the artistry, skill, and heritage of India's craftspeople. With a shared vision, they embarked on their mission seven years ago, determined to make a lasting impact on the lives of artisans across the nation.

Empowering Artisans

Rashi and Shaun's journey with Rudhvay began amidst the challenges of the pandemic. Driven by a passion for preserving traditional crafts and connecting artisans with consumers, they initiated comprehensive training programs that have provided essential skills to approximately 15,000 individuals, ensuring economic sustainability and preserving cultural heritage.

Preserving Heritage, Embracing Innovation

At Rudhvay, Rashi and Shaun recognize the immense value of India's cultural heritage. By nurturing traditional crafts and seamlessly integrating them with contemporary design, they have created a brand that celebrates the past while embracing the present. Their innovative approach offers a stunning collection of apparel and lifestyle products that showcase the beauty of age-old handloom and handicraft techniques.

Connecting Consumers to Their Roots

For Rashi and Shaun, Rudhvay is more than just a lifestyle brand; it is a means to connect consumers to their roots. Through their unwavering commitment to quality, sustainability, and ethical practices, they have created a brand that resonates with conscious consumers who value authenticity and craftsmanship.

Innovating for the Future

Rashi and Shaun's dedication to innovation extends beyond product creation to their marketing and sales strategies, utilizing contemporary channels to amplify the visibility of artisans' work. Their meticulous approach is evident in every Rudhvay collection, carefully curated to align with specific seasons while maintaining timelessness and relevance.

Through their dedication to empowering artisans, embracing innovation, and honoring tradition, Shaun Motashaw and Rashi Soni have established Rudhvay as a beacon of ethical consumerism and cultural preservation in the modern era.

Shaun Motashaw - Co Founder

 Rashi Soni | Rudhvay profile pic

Rashi Soni - Proprietor/Founder